Unless you've been living under a rock for the past month, you've probably encountered a meme or two related to Kylie Jenner's "Rise and Shine" falsetto.
For her part, the makeup mogul has been capitalizing on the viral moment via apparel and Kylie Skin promo — even going so far as to file a trademark on "Rise and Shine." However, this has all led to an online rumor that Jenner has simultaneously been sending out cease and desist letters to other people using the phrase.
Now though, Jenner is addressing the allegation via Twitter. On Sunday, she took to her account to state, "guys, please don't believe everything you read. I have not sent any Rise and Shine cease and desist letters."
"Rise and Shine was an unexpected moment.. I had a lot of fun with it, and I have laughed so hard seeing everyone's memes since the video came out a few weeks ago," Jenner said, before definitively adding in a separate tweet that, "there are no law suits, no cease and desist letters. Happy Sunday."
guys, please don’t believe everything you read. I have not sent any Rise and Shine cease and desist letters. 🤦🏻♀️ Rise and Shine was an unexpected moment.. I had a lot of fun with it, and I have laughed so hard seeing everyone’s memes since the video came out a few weeks ago..
Not only that, but Jenner also responded to a Twitter account claiming a cease and desist had been sent to a family who'd "been selling the shirt since 2017," alongside a quote that read, "Unfortunately, we just don't have the money to fight something like that & she has enough cash to take us down."
And while it's unclear whether this particular allegation is related to The Blast's report about a New Jersey-based businesswoman named Cathy Beggan — who previously said she already owns the trademark for "Rise and Shine" via her nutritional supplement and cosmetics company, Rise-N-Shine LLC — Jenner responded directly to this latest tweet claim with a stern denial.
"Lies lies lies," she wrote. "Never did this. Wow." See the tweet, below.