
Can You Guess How Much Money Rihanna's Fenty Beauty Made in Its First 40 Days?
May 03, 2018
Rihanna has been dominating the beauty industry with her Fenty Beauty line, causing huge buzz online and in stores every time there's a new drop, and even prompting rival beauty companies to step up their game in terms of offering more diverse ranges of shades. The cultural impact is clear, and now the numbers are in to support just how popular Fenty has been.
According to a new Vogue profile, the beauty brand pulled in a reported $100 million in sales in its first 40 days, a truly rih-diculous amount of money.
Rih has been busy with other ventures too, preparing to release her new Savage x Fenty lingerie line on May 11. In line with her Fenty Beauty ethos, the lingerie line will offer a range of nude underwear far beyond the usual beige standard we typically see. Her body positive line also features models of all shapes and sizes.
"Savage is really about taking complete ownership of how you feel and the choices you make," she told Vogue. "Basically making sure everybody knows the ball is in your court. As women, we're looked at as the needy ones, the naggy ones, the ones who are going to be heartbroken in a relationship. Savage is just the reverse. And you know, guys don't like getting the cards flipped on them — ever."
In addition to working on new music and preparing for the release of summer blockbuster Oceans 8, Rihanna also will host the Metropolitan Museum of Art Costume Institute Gala this month alongside Donatella Versace and Amal Clooney.
Photo via Instagram
MORE ON PAPER
Music
Alesso Surrenders to the Sound
Story by Felicity Martin / Photography by Tre Crews / Styling by Joe Van O / Grooming by Jenny Sauce / Set design by Liz Mydlowski
Story by Felicity Martin / Photography by Tre Crews / Styling by Joe Van O / Grooming by Jenny Sauce / Set design by Liz Mydlowski
24 April
Film/TV
Coolest Person in the Room: Hannah Einbinder
Story by Joan Summers / Photography by Diego Villagra Motta / Styling by Angelina Cantú / Hair by Jerrod Roberts / Makeup by Mia Jones Siegel
Story by Joan Summers / Photography by Diego Villagra Motta / Styling by Angelina Cantú / Hair by Jerrod Roberts / Makeup by Mia Jones Siegel
15 April
Music
Kesha, the Barefoot Baddie From Tennessee
Story by Hilton Dresden / Interview by Bob The Drag Queen / Photography by Brett Loudermilk / Art direction by Zain Curtis / Styling by Marta Del Rio / Makeup by Leo Chaparro / Hair by Eduardo Ponce / Nails by Britney Tokyo / Production design by Krystall Schott & Michael Avina
Story by Hilton Dresden / Interview by Bob The Drag Queen / Photography by Brett Loudermilk / Art direction by Zain Curtis / Styling by Marta Del Rio / Makeup by Leo Chaparro / Hair by Eduardo Ponce / Nails by Britney Tokyo / Production design by Krystall Schott & Michael Avina
03 April
Entertainment
Dylan Mulvaney Finds Her Light
Story by Harron Walker / Interview by Lily Drew / Photography by Davis Bates / Styling by Erik Ziemba / Makeup by Laurel Charleston / Hair by Angelina Panelli
Story by Harron Walker / Interview by Lily Drew / Photography by Davis Bates / Styling by Erik Ziemba / Makeup by Laurel Charleston / Hair by Angelina Panelli
07 April
Music
Lil Nas X Is Revving Up
Story by Tobias Hess / Photography by Oscar Ouk / Styling by Lisa Jarvis / On-set styling by Xavier Means / Makeup by Grace Pae / Hair by Coree Moreno / Set design by Caylah Leas /
Story by Tobias Hess / Photography by Oscar Ouk / Styling by Lisa Jarvis / On-set styling by Xavier Means / Makeup by Grace Pae / Hair by Coree Moreno / Set design by Caylah Leas /
01 April