OnlyFans Launches Fund for Rising Fashion Creatives
by Kenna McCafferty
05 March 2022
OnlyFans, known for its creators’ tendencies to get undressed, is getting all dressed up for its latest venture: The Creative Fashion Fund.
The Creative Fund, which first centered around the music industry, uplifts the multi-faceted artistry of each OnlyFans creator and this latest iteration proves no exception. The Creative Fashion Fund will showcase "fashionistas" and designers in a series airing on OFTV, OnlyFans’ free video platform, with the goal of highlighting creators' off-screen talents.
“The OnlyFans Creative Fund provides creators the opportunity to have their work reviewed by leading forces in the fashion industry that will help them jumpstart their careers,” said OnlyFans chief executive officer, Ami Gan. “OnlyFans is a creator-first platform and has always had a commitment to support its creators across a range of verticals. This is one additional pulse point we’re giving our community around this sentiment.”
To apply, creators and designers can submit five of their best designs or styled looks in a short submission video, from which six applicants will be selected and flown to Los Angeles for the series.
Calling all US fashion designers and creators! OnlyFans is proud to announce the launch of the Creative Fund: Fashion Edition We're giving you the chance to WIN $50K and a mentorship with Rebecca Minkoff. For your chance to win, enter by March 21st at: http://start.onlyfans.com/creativefund\u00a0pic.twitter.com/BJ6spA42CI— OnlyFans (@OnlyFans) 1646305221
On the judge's panel, stylists Law Roach and Maeve Reilly and makeup artist Sir John will determine the final six, during the series, fashion designer Rebecca Minkoff will mentor and Francesca Farago will host.
“Fashion is such a fast-paced and cluttered industry,” Minkoff said, “so a platform like OnlyFans encourages more discovery and interactions between creators and their communities. This type of connection is something that I’ve always championed, especially back in the day when it was uncommon for brands to speak with customers directly on social media.”
Minkoff, herself, has an OnlyFans account with exclusive content on her journey as a fashion designer and entrepreneur.
“All creators are empowered to own their full potential by expressing themselves through the content they develop for their audience,” says Gan. “The OnlyFans Creative Fund aims to amplify creators within the fashion space while shining a light on how they can harness the power of the platform to foster communities, monetize their content, and engage with their audience.”
And what's more engaging than a $50,000 prize? With 50-grand at stake for the first-place winner, and the second and third receiving $25,000 each, the competition is certain to be captivating.
Photo via Getty/ Sheldon Cooper/ SOPA Images/ LightRocket