The single arrives shortly after Offset’s previous collaboration with Baby Keem, "5 4 3 2 1." The music video, directed by Claire Arnold and styled by SheShe Pendleton, was released today. From Hadid’s opera gloves to Offset’s underwear, the wardrobe exclusively features Balenciaga. Both Offset and Bella Hadid are certified 21st-century fashion powerhouses and longtime Demna-Balenciaga supporters, and "CODE" proves it.
Hadid, who is no stranger to serving looks on and off the runway, is a statuesque beauty and muse in the video. In the opening shots of the video, Hadid’s first look consists of a bejeweled bikini with rhinestone-mesh heeled booties to match. To complete the look’s extravagance, she wears elbow-length opera-style gloves dripping with jewelry and the BB 2.0 choker to match. In subsequent shots, Hadid wears an oversized candy-apple green jacket to compliment Offset and Moneybagg Yo’s tracksuits. As she poses, showing off her famous figure and gorgeous garb, Hadid’s modeling speaks for itself against the plain backdrop.
Offset and Hadid are also shown wearing an instantly recognizable Demna silhouette. Shown in contrasting angles, the pair wear exaggerated oversized jeans paired with denim jacket sand matching Dynasty rectangle sunglasses. This Balenciaga look is familiar to both superstars’ street style. Hadid has often been seen sporting this oversized Canadian tuxedo after walking Demna’s shows and starring in the brand's campaigns earlier this summer. Offset also wore a very similar silhouette when he walked the red carpet for Balenciaga’s Spring 2022 collection.
In the final shots of the music video, Hadid is shown walking away in a massive white fur coat with the classic double B logo spray painted and smeared across the back. Still picturesque as ever, when in motion, the shot is reminiscent of when Hadid modeled a similar coat while jogging across a busy street for Demna’s Spring 2020 collection.
From start to finish, the video’s star power speaks for itself. Offset’s musical talent combined with Hadid serving as a stunning muse in head-to-toe Balenciaga solidifies the "CODE” music video as an official fashion moment. Watch the video below.
Photo courtesy of Offset/YouTube
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