
Glossier and WNBA Are the Dream Team
by Kevin Martinez
Oct 15, 2020
Athletes' bodies go through a lot. Constant exertion, and exhaustion, mean the need for a proper, dedicated skincare routine is of the utmost importance.
In its latest campaign for the ongoing Body Hero collection, NYC-based beauty company, Glossier, tapped the WNBA — for its first-ever beauty partnership — continuing the brand's mission to celebrate all bodies. In the 30-second clip, athletes including Stefanie Dolson, Kalani Brown and Gabby Williams discuss overcoming narrow beauty standards and embracing their bodies, because "You deserve this."
Unsurprisingly, the internet was thrilled to see the WNBA partnering in the beauty space — a huge win for sporty sisters everywhere.
As part of the campaign, Glossier also unveiled two new products: a dry-mist body oil and an exfoliating soap bar — both essential in this current corona climate. Visit Glossier.com to shop Body Hero and "treat your body right."
Photo courtesy of Glossier
From Your Site Articles
- Glossier Launches Glossier Play, Starring Troye Sivan - PAPER ›
- Ina Garten (Barefoot Contessa) Reviews Glossier Lip Gloss - PAPER ›
- Glossier Will Discontinue Its Controversial Glitter Gelée Makeup ... ›
- Steve Jobs's Daughter Eve Is Modeling For Glossier - PAPER ›
- Glossier's Secret 50% off Discount Code Causes Chaos - PAPER ›
- Glossier's Secret 50% off Discount Code Causes Chaos - PAPER ›
- Glossier's Secret 50% off Discount Code Causes Chaos - PAPER ›
- Glossier's Secret 50% off Discount Code Causes Chaos - PAPER ›
- Nike Invests in the WNBA - PAPER ›
Related Articles Around the Web
MORE ON PAPER
popular
Bella Poarch is Writing Her Own Story
Story by Bea Isaacson / Photography by Sophia Liv Maguire
Story by Bea Isaacson / Photography by Sophia Liv Maguire
31 August
Music
Bebe Rexha Burns Down the Asylum
Photography by Diego Bendezu / Story by Russ Martin
Photography by Diego Bendezu / Story by Russ Martin
01 July
Entertainment
'Minions & Monsters' Director Pierre Coffin Has Seen the Memes
Story by Taylor Lomax
Story by Taylor Lomax
30 June
Entertainment
Meg Stalter and Paul W. Downs Would Kill For Each Other
Photography by Vijat Mohindra / Story by Joan Summers
Photography by Vijat Mohindra / Story by Joan Summers
08 June




