
The New Yeezy Campaign Is Even More NSFW Than the Last
Jun 13, 2018
Despite being in the midst of a multi-album rollout for his impressive G.O.O.D. Music roster — including a solo album for himself, ye, Kanye West is still as focused on fashion as ever. The new campaign for Yeezy dropped online with no warning, and though it's only for one colorway of a single sneaker, it's as provocative as anything West has ever done.
West recruited a host of influencers and Instagram celebrities, including porn stars and a Kim K lookalike, to model the Yeezy 500 Supermoon Yellow sneaker (just in time for the Gemini super moon). While some of the shots show models in full Yeezy looks, several are full on nudes. Nude fashion campaigns aren't anything new, but the surgically altered bodies of the models featured in the Yeezy lookbook are perhaps why they stand out so much.
Related | The Legacy of 'Ye' Will Not Be What You Think
Frequent collaborator Eli Russell Linnetz shot the campaign, which you can see below (the remaining looks are on West's Twitter):
The campaign follows the Yeezy 6 social media blitz in which influencers and models including Paris Hilton paid homage to Kim Kardashian's look. Kardashian has been wearing what appears to be new Yeezy styles out in public over the last few days:
Images via Instagram
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