LU’U DAN Hosts Mahjong Tournament at Paris Fashion Week

LU’U DAN Hosts Mahjong Tournament at Paris Fashion Week

Oct 01, 2024

For those looking to rage until the morning in a nightclub so packed you can barely lift a shot glass to your lips, Folies Pigalle was the final destination on Sunday for Paris Fashion Week’s party girls. (There’s apparently no list, so even Rick Owens is rumored to pay the venue’s €10 cover every season.) Before heading there, though, the scene stopped through LU’U DAN’s private party, dubbed a “Seedy Chinatown Hideout,” at Chinatown Belleville, where its designer Hung La hosted a special Mahjong tournament.

Guests mingled about the spacious red-lit restaurant, dressed in LU’U DAN looks from seasons past, and started by watching a tutorial from the designer himself on how to play the traditional game. Later on, they’d compete to win the brand’s signature Hell-Fire Moto L-D Jacket and writer Susie Lau would eventually take home the grand prize after several rounds of playing.

As the night progressed, dining tables filled up with dim sum that never seemed to end: dumplings, fried rice, noodles and much more, paired with red or white wine and beer. The soundtrack for LU’U DAN’s Hideout was provided by the guests themselves, singing karaoke live on-stage. One performance of “Fergalicious” was particularly memorable, and Blake Abbie’s version of “Toxic” was also worth noting. "There are certain moments in a brand's story where all the hard work and brand building allows me to let go and enjoy," Hung La told PAPER. "This was an example of the LU’U DAN community taking a life of its own."

Other attendees included Paloma Elsesser, Kim Lee, Dr. Woo, Tommy Ton and Daniel Sannwald. Special VIPs wore LU’U DAN’s Spring 2025 collection, titled “MAYHEM,” which saw Hung La develop a story about “a disenfranchised drifter, a self-proclaimed loner,” who is “both liberated and imprisoned by his love for Asian gore films and the chaos of his own mind.” LU’U DAN’s clothes make everyone look cool, but especially the brand’s jackets and oversized jeans, one of which is purposefully distressed and washed to capture the “feeling of mischievous youth getting up to trouble.”

Photography: Piotr Niepsuj