So far, Justin and Hailey Bieber's marriage campaign has included a country song, a Calvin Klein ad spot, and now, it's finally time for the wedding dress reveal.
On-theme with the couple's South Carolina wedding, the dress is elegant, opulent and extremely heterosexual. By the way, did you know their wedding had a The Notebook theme?
The lace, off-the-shoulder creation is by Virgil Abloh for Off-White. It includes a football-field-long train, embroidered with the words "till death do us part."
Hailey shared the photos today, thanking the designer: "thank you for making my vision come to life and creating my dream dress. You and your @off____white team are incredible and I'm forever grateful I got to wear your beautiful creation."
She also shared a shot of her and Biebs, in a Celine by Hedi Slimane tux, in front of their chapel, calling their wedding "the most special day" of her life.
Abloh was happy to assist.
Congrats to the Biebers, stay extra.
Photo via Getty