The floral bouquet is as ubiquitous on Valentine's Day as a teddy bear and box of chocolates. But a new collab between luxury jeweler Tiffany and flower delivery service Flowerbx is taking the familiar gift to the next level.
If you stop by the Tiffany "Next Door" flagship on E. 57th Street (the main flagship on 5th Avenue is currently under renovation), you'll notice a charming subway car planted in the store's atrium that acts as the two-week pop-up for Flowerbx.
Among the offerings are five different floral arrangements such as roses in luxurious Tiffany Blue color block vases, plants in sterling silver flowerpots and an orchid in bone china that resembles the brand's popular paper cup.
The cherry on top is the co-branded packaging made exclusively for the pop-up. Both flowers and plants are presented in Tiffany & Co. X FLOWERBX floral wraps and Tiffany Blue bags accented with a white ribbon.
"This partnership speaks to Tiffany's philosophy of everyday luxury," said Reed Krakoff, chief artistic officer of Tiffany & Co in a statement. "We are creating things that are meant to be lived with, and FLOWERBX presents a great opportunity to show how these florals and vases can elevate any environment."
The Tiffany & Co. x Flowerbx pop-up is available now until Tuesday, February 18 at Tiffany Flagship Next Door (6 East 57th Street New York, NY 10019.)
Photos courtesy of Tiffany & Co.