After weeks of teasing, Lady Gaga has revealed the latest Haus Labs launch. Le Monster Lip Crayons, a range of matte formula lipsticks feature 12 new shades and have been formulated to work on a range of skin tones providing "opaque, one swipe coverage." The new product further claims to go from creamy application to a budge-proof matte finish.
"We created Le Monster Matte Lip Crayon for the lipstick lover who can't get enough," said Lady Gaga. "It's easy to apply and stays on, just like my Monster makeup stays on during concerts. It's reliable, irresistible, and sexy." The long-lasting lipsticks come in a range of colors from cherry red and neon pink to nude mauve and plum berry. Gaga's favorite? The Miami Tango — a bright red orange.
"We created this product (and 11 more shades) for my biggest fans," Gaga wrote on Instagram. "I've been testing this for a long time (like in Miami) and I know you're going to love this bold lip color!!!"
Makeup artist and Global Artistry Director at Haus Laboratories, Sarah Tanno further attests to the products' durability and says they've been tested on Gaga herself as she performed several shows at her ongoing Vegas residency.
"As the Global Artistry Director for Haus Laboratories, I'm always doing product testing," said Tanno. "First it has to survive everyday life — of course you will need a bit of a touch up like any formula — but the ultimate test on product performance is if it can last during one of Gaga's shows, and It has exceeded all our expectations. You want to be able to trust your products and this is the most reliable lipstick. More than anything, we want you to love our products and trust we've done our homework. The 12 tones have been tested on all skin tones and undertones to make sure that we have an inclusive range of colors."
Le Monster Matte Lip Crayon retails for $18 and will be available to shop starting February on hauslabs.com and amazon.com.