
Beyoncé's New Merch Is For Stans Only
Jun 11, 2019
We love fans here at PAPER, and there's no stan community we admire more than Beyoncé's Beyhive. They live for her! They die for her! And in return, she is very good to them — literally, who in music is working harder for their followers?
Alongside all the other gifts she has given fans over the past few months alone (she could honestly retire after releasing Homecoming, if she wanted to), Bey is now honoring her most devoted with a brand new line of cute, limited edition Beyhive-branded merch. Do you hear that buzzing sound? That's millions of people refreshing the Shop Beyoncé page.
Launching today and featuring a brand new custom logo, the Beyhive drop is the musician's first merch line to directly cater to the most obsessed members of her fandom, rather than promote an album or tour. It's about time! A rep for Shop Beyoncé tells us the new merch is a thank you present to those who have stayed loyal all these years.
Beyhive, know that you are seen. Take a look at the capsule collection, below.
Photos courtesy of Shop Beyoncé
MORE ON PAPER
Music
Yungblud Reclaims Rock Stardom
Story by Georgia Evans / Photography by Ellen von Unwerth / Styling by Mike Adler / Grooming by Luca Tullio / Set design by Caylah Jean
Story by Georgia Evans / Photography by Ellen von Unwerth / Styling by Mike Adler / Grooming by Luca Tullio / Set design by Caylah Jean
02 July
Music
Reneé Rapp Trusts Herself
Story by Erica Campbell / Photography by Yasmine Diba / Styling by Valeria Semushina / Makeup by Loren Canby / Hair by Marissa Marino / Nails by Anna Wesolowska / Set design by Kelly Infield
Story by Erica Campbell / Photography by Yasmine Diba / Styling by Valeria Semushina / Makeup by Loren Canby / Hair by Marissa Marino / Nails by Anna Wesolowska / Set design by Kelly Infield
26 June
Film/TV
'Overcompensating' Hits Where It Heals
Story by Joan Summers / Photography by Kenyon Anderson / Styling by Marissa Pelly / Set design by Liz Mydlowski / Makeup by Rommy Najor, Mollie Gloss / Hair by Akihisa Yamaguchi, Sergio Estrada / Grooming by Kennedy Trisler
Story by Joan Summers / Photography by Kenyon Anderson / Styling by Marissa Pelly / Set design by Liz Mydlowski / Makeup by Rommy Najor, Mollie Gloss / Hair by Akihisa Yamaguchi, Sergio Estrada / Grooming by Kennedy Trisler
05 June
Entertainment
The 2025 Tonys: 'Give It Everything Or Die Trying'
Story by Michael Musto / Photography by Timothy Greenfield-Sanders / Jewelry by Alexis Bittar
Story by Michael Musto / Photography by Timothy Greenfield-Sanders / Jewelry by Alexis Bittar
05 June
Film/TV
Coolest Person in the Room: Stephanie Suganami
Story by Andrew Nguyen / Photography by Diego Villagra Motta / Styling by Angelina Cantú / Hair by Stefano Greco / Makeup by STOJ
Story by Andrew Nguyen / Photography by Diego Villagra Motta / Styling by Angelina Cantú / Hair by Stefano Greco / Makeup by STOJ
30 May