Peter Davis' Status Update: DVF Takes Sao Paulo

Peter Davis
Diane Von Furstenberg celebrated the opening of her first boutique in Sao Paulo last week with a party and a decades sweeping retrospective of DVF fashion and the designer's glamorous life called "Journey of a Dress" at the Espaco Iguatemi, a huge space that sits atop the luxury shopping center Iguatemi and is also the site of Sao Paulo Fashion Week. The exhibit includes DVF dresses and paintings of the iconic designer by Andy Warhol and Francesco and photographs by Helmut Newton, Terry Richardson and Francesco Scavullo. The DVF boutique in Sao Paulo is her 33rd store and Brazil's chicoisie were all at the opening, including Carlos Jereissati (the CEO of Iguatemi), Carlos de Souza, Dudi Machado and Alexia Niedzielski, all guzzling champagne and gobbling chocolates in the shape of DVF's iconic lip prints. "Brazil is like no other place in the world. The people are as beautiful as the landscape and it all screams joie de vivre," Von Furstenberg exclaimed. "I am so happy to finally have a DVF home in Iguatemi, Sao Paulo...the best place to be!" 

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