The rise and fall and rise of Kate Moss is one of our most enduring and heartwarming stories of the year. Since being caught snorting coke on tape in September, Moss first had to endure being dropped by some of the high end advertisers who were using her in their campaigns. Flash forward three months later, she's back and bigger than ever. Virgin Mobile even used her in their new ad where she not only looks great, she also speaks for the first time. While the NY Times takes a more balanced, wait-and-see attiude about the viability of brand Kate Moss, the folks in Kate's native England at the Independent have pronouced her tightrope act as a "textbook rehabilitation of her public image."


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