Amid the ups and downs of the fashion industry circus, British label Hillier Bartley prefers to traverse a quieter, steadier route, eschewing runway shows and ditching flashy campaigns. Its founders, Katie Hillier and Luella Bartley, launched the brand after an acclaimed, if frenetic, three-season turn helming Marc Jacobs' more mass-diffusion line, which has since been dissolved into the namesake label. (Although since leaving their post, Hillier continues to work for Marc Jacobs.) "We weren't burnt out so much as we wanted to do something that we felt in control of," Bartley explains of the transition. After only three seasons, their point of view is clear: a rakish but sophisticated femininity evident in English tailored separates with the occasional minimalist gown and a careful hint of lace or embroidery to temper the strong menswear bent. Also important to the designers were the durability and production of the pieces, made in Great Britain or in Italy -- another counter to the fast-fashion slog. The range also includes bags and a nascent jewelry collection of broaches and earrings. "I don't want to start another business ever again," Bartley says. "I want this to be it. I want longevity and calm. I want to enjoy it!"