A ray of sunshine has finally peaked through the dark cloud that is 2017, because as of this morning, Beyonce dropped a 60-second promo video debuting her Ivy Park SS17 collection.

Keeping up with her ethos of women empowerment/general bad bitchness, the video features SZA, Yara Shahidi, Selah Marley, sisters Chloe x Halle, and Sophie Koella, with each of the stars sharing their own thoughts on the strength and beauty of women through themes of body positivity, self-love, and acceptance.

The athletic wear collection itself features a muted color palette of pinks, greens, black, and browns. Consider it the perfect addition to your closet in order to fight the patriarchy.

Header via Youtube

Sign Up For The Morning PAPER


Hayley Kiyoko Is Still Becoming Lesbian Jesus

Photography by Grace Scuitto / Story by Jade Gomez / Makeup by Marla Vazquez / Hair by Abraham Esparza / Styling by Heather Picchiottino