The Kardashians have successfully made themselves ubiquitous pop cultural figures, so famous that pretty much anything they do is noted. But is it too much? Is it just too difficult to keep up with the Kardashians? One brave Florida man took a stand, crying aloud on his FOX 35 local news show that he did not want to talk about chemtrail enthusiast Kylie Jenner's rabbit, Bruce. "I'm having a good Friday, so I refuse to talk about the Kardashians today," he yelps, practicing a level of self-love and care that would make Kim proud. "it's a non-story," he cries, turning it into a story.

The segment never quite veers into classic news anchor meltdown territory, but it's still funny and interesting to see the carefully constructed persona of a person whose job it is to go on-camera and spout nonsense every day crumble. "Nobody cares about the Kardashians anymore!" John Brown yells during a segment that is funny to watch precisely because people care about the Kardashians. [via Mediaite]

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