Shinola Taps Bruce Weber -- and Detroit -- For Its New Campaign

by Sarah Bellman
Model Carolyn Murphy and Shinola Campaign Stars

Detroit-based watch/bicycle/leather goods brand Shinola recently teamed up with legendary photographer and filmmaker Bruce Weber for their new campaign celebrating the spunky spirit of their home city. Featuring real-life residents -- including a poet, school kids, and a soul musician -- alongside supermodel Carolyn Murphy, the campaign also includes videos and a zine that share more about the folks featured and why they love the Motor City. Take a peek at Weber's photos above and below.

Natasha T. Miller, Poet, and Jane Billington, Retired Teacher

Melvin Davis, Detroit Soul Musician

Asia Newson, Spirit of Detroit Winner

Subscribe to Get More