"No Middle of the Road Stuff" for J. Crew's Jenna Lyons

Pierce Jackson

J. Crew president and creative director Jenna Lyons chats with Mr. Mickey moments before the line's F/W '12 presentation about what she's looking for when it comes to collaborating with a brand ("it's gotta be in line with what we do completely, or the complete opposite -- no middle of the road stuff"), why J. Crew takes part in Fashion Week ("to show the grown-up version of J. Crew") and what her "casual Friday" look is ("heels are a must -- even on the playground).

Prints, Pink, and Prep: J.Crew S/S '12
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