Kate Upton Named the New Face of Express

by Sarah Bellman
(Photo by Matteo Prandoni/BFAnyc.com)

Kate Upton hangs up her trademark bikini this season to become the new face of Express. The fashion label tweeted today that they are naming the blonde bombshell their first celeb spokesperson in the past decade. Upton kicks off the collaboration tomorrow at Express' runway show in Miami and will star in the brand's forthcoming fall campaign. The 21-year-old model will also continue to be part of Sam Edelman's ad campaigns and was also recently featured in the 2014 Sports Illustrated Swimsuit Issue. Whew! It's been a busy year!

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