Last night G-Star opened its first "Raw" denim store in L.A. on iconic shopping strip Rodeo Drive. Super producer and the party's DJ Mark Ronson set the laid-back tone for the night with mellow beats and a few bittersweet Amy Winehouse classics while the swanky denim-loving mixed and mingled. The event was hosted by French actress and Harry Potter and the Deathly Hallows: Part 2 star Clemence Poesy, who is the brand's new campaign model (a gig she shares with Vincent Gallo). Guests included director and photographer Anton Corbijn (who shot G-Star's latest campaign), funny-man Joel McHale, Mischa Barton, Zelda Williams and True Blood's Ryan Kwanten. Below, a few random questions posed to some of the evening's glamrous attendees.

Give us three adjectives that describe your new G-Star campaign


Clemence Poesy: It's different, its simple and it's got something very Rock 'n' Roll to it.

If we were going out shopping and or drinking in L.A., where would you tell us to go?

Zelda Williams: There's a great vintage shop in Los Feliz called Cherry Pick where I found my belt and then we'd grab a drink at this underground speak easy/jazz bar called the Sayers Club. 

When your not shopping at G-Star where do you like to go?

Mischa Barton:  I'm a big fan of vintage. I got this fur frock at Tavin in Echo Park.