CK One's New Ad Features Dev Hynes, Kelela and a Lotta Skin

by Elizabeth Thompson

Staying true to the sexy-young-people-being-sexy-and-oh-yeah-did-we-mention-sex vibe that put CK One's ad campaigns on the map in the '90s (and made for super cool locker art in middle school -- if you had that original Kate Moss spread taped up you were pretty much telling the world you smoked and thought No Doubt was dumb), CK has released a new Mario Sorrenti-directed that's pretty hot. It features a cant-lose combo of sleepy-eyed models du jour like Petra Collins, Marcel Castenmiller and Mike Mike Bailey-Gates frolicking in their underwear with a bunch of cool musicians, including mid-make out Dev Hynes, Kelela, Friends' Samantha Urbani, K-pop star Taeyang and more. Check out the SFW-ish clip above and then go take some languid sexy selfies in a bubble bath.

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