We're excited to be premiering a new video for "Oxygen" by up-and-coming 'alterna-pop' trio Grand Cousin. The New York-based threesome, comprised of Evan Low, Robert Caplan and Henry Hall (son of Julia Louis-Dreyfus and Brad Hall), met as freshmen at Wesleyan and the recent grads have been jamming together in the four years since. "We tend to describe our music as alternative pop," Low says. "We want to achieve that same effect that pop music has when you get that good feeling after listening to it but we want to achieve that through alternative forms of music arrangements."
To that end, the band's newest video, "Oxygen," packs good vibes courtesy of hazy surf pop and a storyline involving an octogenarian swimmer pretending to drown so he can get the pretty lifeguard on duty to perform mouth-to-mouth on him. Directed by Jack Coyne and Sidney Schleiff, the clip also features some fun underwater shots of the three members clowning around. "We had been talking about incorporating an old man in the video one way or another," Hall says of the idea. "We were thinking of featuring an old man going to a party and being the most popular guy there but ultimately it was Sidney [Schleiff] who came up with the idea of having him fake drown so he could get mouth-to-mouth from the lifeguard. The actor is actually a family friend of mine, Ron Crawford. He's an epic guy."
Watch the video, above, and be sure to check out the band's forthcoming self-titled EP, out July 15th.