Word of Mouth


Starting off with pummeling bass, A$AP Rocky's hazy video for "Purple Kisses," a song off of the forthcoming A$AP Mob mixtape, Lord$ Never Worry, shows the rapper partaking in the spoils of success: women, booze, drugs and fast cars.  Every so often, scenes from the party morph into kaleidoscopic images -- some of which obscure the otherwise NSFW bedroom moments -- and, just as each twist of a kaleidoscope makes the image change, clips fade in and out of the video, showing Rocky blowing shotties into girls' mouths, taking swigs of whiskey, or driving in a fancy ride with his cluster of Rocky-ettes (we want that trademarked).  Also, as Tom Breihan over at Sterogum points out, the song is a weird sample of someone covering Buddy Holly's "It's So Easy."  Watch the whole thing above.

Lord$ Never Worry comes out 8/28
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