Brandon Sun: Fur Real
By Marcus Holmlund

There aren't many 30-year-olds going into the fur market these days (the Olsens notwithstanding). Although the last century may have been the more ideal time to delve into such an old-world craft, you can still find risk-takers like Brandon Sun, a young designer daring enough to make his New York Fashion Week debut this season with a fur-centric collection. It's fitting, though, because who better to take this risk than a kid handpicked by the legendary mink house, Blackglama? We spoke with the fresh face about his first solo show, fur politics and dressing Miss Jackson (if ya nasty!).
You look young. How old are you?
I turned 30 back in December. I hadn't realized that 30 would feel like a new lease on life!
How did your love for fashion begin?
I grew up in a New Jersey suburb so fashion was never a dream of mine until relatively recently. I felt lost until I finally made it into art school and began discovering all the possibilities there were for me. Before that, I wanted to be a web designer or a pop star. [Laughs] Once I realized I wanted to be in fashion, about nine years ago, I applied to Parsons School of Design and got accepted. It started there.
Did you end up graduating? So many designers drop out and start their own line...
I started at Parsons in 2002 for web design and I knew nothing about designers, magazines, clothes, women...nada. But I knew, for some reason, that fashion was right and that what Tom Ford was doing for Gucci and YSL was beautiful to me. I began to absorb as much as possible and ended up switching majors. Bear in mind, my parents were completely mortified when I wanted to change my path. Seven years of college later, I was the 'Designer of the Year' there [at Parsons] and starting my first official job at J.Mendel where I started with fur.
How did you score the Blackglama design gig?
It all came from a recommendation from a close friend and mentor of mine. He was familiar with my work at J.Mendel and Oscar de la Renta and so he hooked me up with the legendary mink brand, Blackglama, to re-launch their "What Becomes a Legend Most?" ad campaign, which formerly included Frank Sinatra, Pavarotti, pretty much all the legends...
What was your experience there like?
The experience was tremendous. I was suddenly working with industry giants Laspata Decaro and Blackglama's latest spokeswoman, Janet Jackson. It was all very surreal. I was able to come up with some designs that ended up all over Times Square and on Janet's latest tour posters. It was sick to see someone I admired so much wearing my designs! Being able to watch how the pros worked was completely humbling and due to the success of the first run, we joined forces again to make what you see around the world today.
How was working with a living legend like Janet?
Janet is just brilliant. I was so nervous hoping she'd like my work. She's got this sweet, sincere demeanor [and is] extremely collected. I've loved her growing up so I was a wreck the first few times I met her. I hid it well because when the second run came along and I wasn't signed on to do the project, Janet called me as I was landing in Savannah, Georgia, and asked me personally to collaborate on the collection with her again. We really set out to make the latest Blackglama collection tailored to her own style -- she has a strong point-of-view and an adept way of putting things. We made the second collection in only eight days.
Will you continue designing for Blackglama even after you show your solo line this season in New York?
I do hope so, I've gotten to know the team so well and would really love to keep it going.
Tell me about your own namesake line that you'll be showing at the tents this season. Did Blackglama influence your decision to do fur?
When I was working at J.Mendel, I worked with Gilles closely on all aspects of the collection: ready-to-wear, tailoring, couture technique, and, of course, fur, which is a rare skill people have these days. So when Oscar [de la Renta] was looking for a new design director to head up his fur collection, he asked me to join. Now, working solely with fur, I realized there was a huge market void of luxury fur accessories and so that's what the Brandon Sun line is there to fill. I designed complete collections of accessories because I realized that no one was offering designed accessories for the 'cool' girl or boy.
A look from Sun's Spring/Summer 2012 CollectionThis is your first time showing during New York Fashion Week -- what can we expect?
My fur accessories collection has been around for a year now so definitely expect to see updates to my signature pieces with new colors. I like to make special clothes for real women and that's sort of the idea behind the full collection.
What are some of the collection's inspirations?
Since this is my first go showing ready-to-wear, I wanted to keep things very simple and strict. It was a challenge to not design with current trends of print and embellishment in mind. I wanted to really speak to the women who I know and love. A lot of my female friends have impeccable style without having to think about it. Most of them are women who've built their own careers and don't have time to fuss over what to wear. It's a collection for them. Like a 'grab and go'! I chose colors and silhouettes that would be ultra-modern but unintimidating. It has to look ageless and timeless yet feel chic for the day, too. I really dipped into my mental archives of heroines--I grew up watching a lot of Kung Fu movies! The palette is a bit like a garden before winter and the title is "Silent Assasins."
Exciting. Lastly, does PETA ever get to you?
I don't mind when people have opinions. I just don't like it when they act like zealots.
Your Comment
Posted at 3:07 on Feb 08, 2012
Sorry, but there is nothing fashionable or cool about animal abuse. Those who use fur and leather in their designs are only showing how ignorant, desperate for attention and passé they are. Truly innovative, creative designers look to the future, not the past. The year is 2012, and thank goodness, we have evolved beyond the need to harm and kill animals for our survival. It's high time we evolve beyond the desire to harm and kill them for our pleasure as well.
Posted at 3:57 on Feb 08, 2012
i love meat.
Posted at 4:29 on Feb 08, 2012
This is grosse and disgusting. Make cat fur jackets or dog then. You were once respectible. Being against killing animals for fur, especially when there are many other CHEAPER MORE DURABLE OPTIONS. Just because you want or can doesn't mean you should. Maybe these people should donate skin graph for a lamp shade.
Posted at 10:02 on Feb 08, 2012
Nothing about fashion should be offensive and cruel. This is a demonstration of complete selfishness and a total lack of empathy for anything meaningful.
I guess there are people in the world that can like a shirt and choose to ignore the senseless torture that preceded it. However, there are many others who will never accept this, me included.
Posted at 10:16 on Feb 08, 2012
I could not be any prouder of you. Best of luck and ignore your haters... they are all ignorant and do not understand anything....
Posted at 1:43 on Feb 09, 2012
Brandon, "Real" women have hearts and souls and don't support animal abuse. I wonder if you think that people who fight to protect children from exploitation and abuse are "acting like zealots?"
"All beings tremble before violence. All love life. All fear death. See yourself in others. Then whom can you hurt? What harm can you do?"
~ Buddha
Posted at 5:56 on Feb 09, 2012
Simply horrible! Why don't we better use his skin? Let's take his skin off while he is alive and then wear it. Cool and fashionable and worth it huh?! Unbelievable how some people are such beasts!!!Please do not buy any of his clothes!
Posted at 6:39 on Feb 09, 2012
Oh please.... this is exactly what he's saying have your opinion but don't make it the world's. I really liked his stuff for Janet's tour, it was beautiful.
Posted at 5:24 on Feb 10, 2012
There's really no need to freak out. He's one of like 6 fur designers. Congrats to him. Loved the blackglamour pics he did.
Posted at 8:35 on Feb 10, 2012
Bottom line is the pieces look amazing. If you can make a fur vest look good you're killing it literally and figuratively.
Posted at 8:18 on Feb 11, 2012
"I don't mind when people have opinions. I just don't like it when they act like zealots"--Take that pro-Gay marriage "zealots"!!
The point being that those of us who see the terrible conditions and terrible deaths that animals raised for fur must endure see this as a moral issue. If raising moral arguments against a wanton and cruel practice makes me a zealot, then I'm a zealot.
Posted at 4:21 on Feb 14, 2012
I want to wear your skin as a coat that would be so fucking fashionable!