Bond Street has gone NEXT LEVEL with the new United Nude flagship. The innovative shoe brand founded by Rem D. Koolhaas (nephew of famed Dutch architect Rem Koolhaas) and Galahad Clark(of the centuries-old shoemaking fam) is now bringing otherworldly footwearand a dazzling store concept to this cobblestone street teeming with cool.
The 1,800 square foot interior is outfitted with a sinuous wallilluminating United Nude's complete 2010 Spring/Summer collection. Thebox frame display is backlit by a computer-programmed LED wall thatunfurls waves of bright color throughout the black space. It's asight in itself, but the shoes still take the cake.
What began as a single-strapped shoe experiment in 2003 hasexpanded into a series of iconic collections and collaborations. After the success of that first United Nude product -- the Möbius, using asingle band to form its sole, heel, bed and upper -- Koolhaas and co.have continued to advance footwear design. The Eamz was an homage tothe furniture classic, while the Fold was conceived as a scarf for thefoot. And then there's the Low Res, a semi-automated shoe that's beendigitally scanned, reproduced, and molded into rubber. Trippy! Checkthem all out above.
We initially felt a wee intimidated walking into this store,what with the mind-bending design and exalted Koolhaus name. But theUnited Nude staff immediately quelled fears of uneasiness, engaging UN's cult fans and curious newcomers alike. Between theoutstanding service, visionary shoes and interior, United Nudeis Bond Street's best yet.
25 Bond Street