Heidi Klum, supermodel/mom/Project Runway host has added yet another title to her roster: denim designer. Klum joined forces with Jordache Jeans to debut Heidi Klum by Jordache, a line of moderately priced denim, tops and jackets which are available at Bloomingdale's. To celebrate the launch Klum held a meet and greet at the store on Lexington Avenue, where shoppers and reporters alike were battling to get her attention. When I finally got my turn we had the cutest chat about moms, hair and of course her new clothing line.

How is your capsule collection different from Jordache's regular line?
To be honest, I don't know what their line is right now because I am only focusing on mine. I want a great fit, I want something that's stylish. I do love the fashion shows and I love all the beautiful things that they do, but it doesn't always necessarily work with your real life. And when I'm not working, I am very busy. I go grocery shopping, I am going with my kids to the park, I am doing things in the house. I still want to look cute and I want to look cool. So I wanted to make things that fit really great, but still are stylish and work with my life. So I am basically designing for myself. I just wanted some cute tops I want wearable things. I don't want anything complicated or tricky things that need alteration or this that and the other. I just wanted really fun, basic pieces that are fashionable that you can actually wear.

How do you maintain your composure amid all this chaos? I would have been done about two hours ago.
I've been here for two hours already? I am happy that people come! I think it would be awful if I came here and no one was here. So I am excited and happy that people came to see my line!

Well said. Thank you for your time!
By the way I love your hair!

Really!? My mom hates it!
I can understand why. But it looks really good. At first I thought it was slicked down on the sides, but now I see that you shaved it.

Something new.
I love it!

Thank you!

CLICK HERE FOR PAPERMAG'S COMPLETE DOWN-LOW FASHION WEEK SPRING 2009 COVERAGE. >>